March 27th, 2008Microsoft allows Contact Sharing.

Microsoft signs a deal allowing contact sharing with 5 social networking sites. This is part of the Windows Live Data API. On the 25th of March. Microsoft announced that they have signed a deal with 5 social networking sites, allowing these site's users to share their information with Microsft (and Microsft's applications) in a secure way. The said sites are Facebook, Bebo, Hi5, LinkedIn and Tagged. The service will be the Windows Live Data API.

We don't see this directly affecting the current dynamic with regards to social networking. It may however, be of note with the anticipated release of IE8 later this year. There is definately space for the integration of desktop and mobile applications with social networking. We see this initiative as helping that goal. Perhaps the biggest thing of note from this is that Facebook has embraced this, whilst saying no to OpenSocial. On the flip-side, Yahoo! (whom Microsoft is hoping to acquire) has signed up toOpenSocial.

Sorry, comments are closed for this article.

PORTFOLIO